Melbourne-based personal stylist Gulinka helps people discover their style, build confidence and make more considered choices about what they wear. Offering everything from wardrobe edits and personal shopping to colour analysis and virtual styling, her approach is practical, personal and refreshingly approachable.

We worked with Gulinka to create a digital experience that reflects her personality and makes exploring her services feel effortless. Inspired by fashion editorial, the website combines large-scale video, expressive imagery, considered typography and a clear content hierarchy. Each service is thoughtfully presented, supported by useful styling advice and an easy path to enquiry.

The result is a welcoming, content-rich platform that introduces Gulinka to new audiences, supports existing clients and gives word-of-mouth referrals somewhere to discover her world.